CLEAN Teleconference Call February 5, 2019

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Max Boykoff: Creative (Climate) Communications: Productive Pathways for Science, Policy, and Society

Abstract: Conversations about climate change at the science-policy interface and in our lives have been stuck. In this presentation, I highlight some dimensions of my 2019 book 'Creative (Climate) Communications' that integrates lessons from the social sciences and humanities to more effectively make connections through issues, people, and things that everyday citizens care about. This has worked to enhance our understanding that there is no 'silver bullet' to communications about climate change. It argues that a 'silver buckshot' approach is needed instead, where strategies effectively reach different audiences in different contexts. Tactics emanating from this approach can then significantly improve efforts that seek meaningful, substantive, and sustained responses to contemporary climate challenges. I argue that it can also help to effectively re-capture a common or middle ground on climate change in the public arena. The book documents, analyzes and evaluates endeavors that harness creativity to try to better understand what kinds of communications work where, when, why, and under what conditions in the twenty-first century.

Bio: Maxwell Boykoff is the Director of the Center for Science and Technology Policy, which is part of the Cooperative Institute for Research in Environmental Sciences at the University of Colorado-Boulder. He also is an Associate Professor in the Environmental Studies program and is Adjunct faculty in the Geography Department. In addition, Max is a Senior Visiting Research Associate in the Environmental Change Institute at the University of Oxford.

Max has ongoing interests in cultural politics and environmental governance, science and environmental communications, science-policy interactions, political economy and the environment, and climate adaptation He has experience working in North America, Central America, South Asia, Oceania and Europe, and is a co-author and editor of six books and edited volumes, along with over fifty articles and book chapters.

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