CLEAN Teleconference Call August 31, 2021

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Entertainment-Education Behind the Scenes: Insights for Educators

Abstract: In this talk, the co-editors of a new open access scholarly collection on Entertainment-Education will give an overview and insights from the field. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication incorporates social change messaging into entertaining media. In this talk, the co-editors will summarize some of the most salient lessons learned from their contributors and provide attendees an opportunity to learn from the successes and mistakes of the experts, taking a behind-the-scenes look at the business of making entertainment-education media. Link to book: https://link.springer.com/book/10.1007%2F978-3-030-63614-2

Bios:

Lauren B. Frank is Associate Professor of Communication at Portland State University, USA, specializing in public health communication and mass media research. Particularly focused on how people talk about health campaigns, Lauren has collaborated with multiple non-profit organizations on entertainment-education interventions.

​​Paul Falzone is the Founder and Executive Director of Peripheral Vision International (PVI), a non-profit organization that researches, creates, and distributes innovative entertainment-education media across Africa and beyond. Their most recent project is "N*Gen": Africa's first science tv show for kids. Paul earned his MA and PhD from the Annenberg School for Communication at the University of Pennsylvania.

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